BankWorld - Channel Manager
As more and more customers today carry out their banking transactions through self-service channels, it is becoming increasingly important for banks to pay close attention to their multi-channel strategy. CR2’s BankWorld Multi-Channel platform was designed with taking into account the difficulty for banks to
- manage multiple relationships across several channels
- deploy new products and services in a short time
- use systems from different vendors
BankWorld brings together the entire customer information profile, the business functionality and the management of the self-service channels. BankWorld Channel Manager provides a 360 degree view of the customer’s relationship with the bank and enables banks to enhance this relationship by providing personalised services at every point of contact (ATM, Internet, Mobile, POS, Kiosk).
Why choose Bankworld?
- Manage all self-service channels from one point
- Design and push tailored offerings
- Cross-sell and up-sell
- Convert leads into sales
- Reduce operational costs
- Generate revenue
Benefits of BankWorld - Channel Manager
- Manage all channels from a single point
- Generate Revenue through cross-selling and up-selling
- Launch innovative new products
- Increase customer satisfaction with responsive channels and a consistent view of their accounts
- Roll out new products in a short time
- Reduce licence and operational costs
- Improve efficiency with full control and centralised operations
Click on the cake below to see the components of the solution
Features:
- A single point of information
- Multichannel
- Multilingual
- Multicurrency
- High volume processing
- High security: multiple authentication layers
- Vendor independent: hardware, back office system, platform
BankWorld Channel Manager operates with the below elements:
The Integration Layer
The Integration Layer is responsible for managing all activities associated with the interaction of BankWorld with single or multiple back-office systems. Two main activities include authorisation of requests against the back-office and data synchronisation.
The Authentication Manager
The authentication manager enables banks to parameter the level of security of accessing banking services at every point of customer contact. By managing channels in unison, banks reinforce the security by enabling authentication processes across multiple channels.
The Back-Office Integration Server, BOIS
To enable integration, a component needs to be developed which typically converts messages to the format used by the Back Office system. CR2 refers to this component as a BOIS (Back Office Integration Service).
Gateways
Several XML gateways enable banks to connect their existing channels such as Call Centre or IVR to the channel manager. This way, staff in the call centre also benefit from a single view of the customer activity.
The Channel Manager
The Channel Manager brings together the banks business functionality and the management of the self-service channels into a single place.
