BankWorld – Multichannel Management
As self-service banking becomes the primary way in which customers perform banking transactions, banks must re-evaluate the way in which they reach their customers.
While this shift in customer behaviour poses several challenges for some banks, it can provide huge opportunities for banks who fully embrace self-service banking.
Why choose Bankworld?
- Manage all self-service channels from one point
- Design and push tailored offerings
- Cross-sell and up-sell
- Convert leads into sales
- Reduce operational costs
- Generate revenue
A truly multi-channel strategy
Only BankWorld enables banks to pursue a truly multi-channel banking strategy through a single integrated platform where all customer information is centralised and a consistent strategy can be deployed across all devices.
The diagram below clearly explains what multichannel means to CR2:
Traditional approach in silo-mode

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True multichannel banking
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